Pro Bowl ratings were down for the fourth straight year in a row
The NFL and their Pro Bowl have been doing everything they can to make the game more enjoyable, but it continues to lose ratings.
The 2015 NFL Pro Bowl drew a 5.6 overnight rating on ESPN Sunday night, down 16% from last year opposite the Grammys on NBC (6.7), down 27% from the 2013 game on NBC (7.7), and the lowest overnight for the game since 2007 on CBS (5.1).
Since hitting an 8.6 in 2011, overnights for the Pro Bowl have declined in four consecutive years. The new ‘unconferenced’ format that debuted last year has corresponded with especially steep declines. Overnights dropped only 3% in 2013, but then sank 13% in 2014 (with the Grammys as a major contributing factor) and 16% this year according to SportsMediaWatch.com.
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