The NFL has left General Motors as their sponsor for vehicles. Today they signed a deal with Hyundai Motors. It’s a four-year deal that was announced Monday morning, and it will be launched in connection with the kickoff to the NFL regular season, on September 10.
“We are pleased to welcome Hyundai to our family of sponsors,” NFL senior vice president of sponsorship Renie Anderson said in a league-issued release. “We appreciate Hyundai’s enthusiasm as we work together to reach our fans with innovative programs during our season and with our major calendar events throughout the year.”
This is a huge break for Hyundai, and will help them with sales tremendously. We are seeing foreign companies taking over in the United States. First Nissan buying the rights to the Titans stadium now this.